{"id":6568,"date":"2026-10-27T18:36:35","date_gmt":"2026-10-27T18:36:35","guid":{"rendered":"https:\/\/codigon.gs1.org.ar\/?p=6568"},"modified":"2026-10-27T18:36:59","modified_gmt":"2026-10-27T18:36:59","slug":"verified-by-gs1-verificar-codigos-barras","status":"publish","type":"post","link":"https:\/\/codigon.gs1.org.ar\/index.php\/2026\/10\/27\/verified-by-gs1-verificar-codigos-barras\/","title":{"rendered":"\u00bfDe qui\u00e9n es este c\u00f3digo de barras? C\u00f3mo comprobarlo con Verified by GS1"},"content":{"rendered":"<hr \/>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-6570 aligncenter\" src=\"https:\/\/codigon.gs1.org.ar\/wp-content\/uploads\/2026\/10\/Ficha-de-producto-con-sello-de-verificacion-1024x727.png\" alt=\"Emprendedor verificando un c\u00f3digo de barras con Verified by GS1\" width=\"570\" height=\"405\" srcset=\"https:\/\/codigon.gs1.org.ar\/wp-content\/uploads\/2026\/10\/Ficha-de-producto-con-sello-de-verificacion-1024x727.png 1024w, https:\/\/codigon.gs1.org.ar\/wp-content\/uploads\/2026\/10\/Ficha-de-producto-con-sello-de-verificacion-300x213.png 300w, https:\/\/codigon.gs1.org.ar\/wp-content\/uploads\/2026\/10\/Ficha-de-producto-con-sello-de-verificacion-768x546.png 768w, https:\/\/codigon.gs1.org.ar\/wp-content\/uploads\/2026\/10\/Ficha-de-producto-con-sello-de-verificacion.png 1488w\" sizes=\"auto, (max-width: 570px) 100vw, 570px\" \/><\/strong><\/p>\n<hr \/>\n<p><strong>Antes de llevar tus productos a nuevos canales, es importante saber si sus c\u00f3digos est\u00e1n correctamente asignados. Conoc\u00e9 c\u00f3mo Verified by GS1 permite consultar esa informaci\u00f3n.<\/strong><\/p>\n<p>Imagin\u00e1 que ten\u00e9s un emprendimiento y quer\u00e9s empezar a vender tus productos en supermercados o tiendas online. Ya ten\u00e9s el packaging, <a href=\"https:\/\/codigon.gs1.org.ar\/index.php\/2026\/09\/28\/codigos-de-barras-oficiales\/\">el c\u00f3digo de barras<\/a> y todo listo para dar el siguiente paso.<\/p>\n<p>Pero aparece una pregunta importante: <strong>\u00bfc\u00f3mo puede un comercio comprobar que ese c\u00f3digo realmente corresponde a tu empresa y al producto que est\u00e1s ofreciendo?<\/strong><\/p>\n<p>Para eso existe <strong>Verified by GS1<\/strong>, una herramienta global que permite consultar informaci\u00f3n sobre los c\u00f3digos de barras oficiales y verificar su asignaci\u00f3n mediante la base de datos de GS1.<\/p>\n<h2>\u00bfQu\u00e9 es Verified by GS1 y para qu\u00e9 sirve?<\/h2>\n<p>Cada producto identificado bajo el sistema GS1 tiene un n\u00famero llamado <strong>GTIN (Global Trade Item Number)<\/strong>. Es el identificador \u00fanico que representa el c\u00f3digo de barras y permite distinguir un art\u00edculo de otro.<\/p>\n<p>Verified by GS1 permite consultar ese n\u00famero y comprobar si est\u00e1 registrado en el sistema global de GS1 y a qu\u00e9 empresa fue asignado.<\/p>\n<p>Adem\u00e1s, cuando la informaci\u00f3n est\u00e1 disponible, la herramienta puede mostrar datos como la marca, la descripci\u00f3n, la categor\u00eda y el contenido neto del producto.<\/p>\n<p>Por ejemplo, si un supermercado necesita incorporar una nueva granola a su cat\u00e1logo, puede utilizar el GTIN para comprobar qu\u00e9 empresa est\u00e1 detr\u00e1s de esa identificaci\u00f3n y contrastar los datos recibidos.<\/p>\n<p><strong>As\u00ed, tanto fabricantes como comercios pueden trabajar con informaci\u00f3n m\u00e1s confiable y reducir posibles confusiones.<\/strong><\/p>\n<h2>\u00bfPor qu\u00e9 es importante para tu negocio?<\/h2>\n<p>Cuando un emprendimiento comienza a crecer, sus productos pasan por diferentes sistemas: los del fabricante, el distribuidor, el supermercado o el marketplace.<\/p>\n<p>Si la identificaci\u00f3n no corresponde a la empresa o la informaci\u00f3n del producto es incorrecta, pueden surgir inconvenientes al incorporarlo a un cat\u00e1logo o comercializarlo.<\/p>\n<p>Verified by GS1 ayuda a prevenir estas situaciones y ofrece beneficios concretos:<\/p>\n<ul>\n<li><strong>Para emprendedores y fabricantes:<\/strong> permite comprobar la informaci\u00f3n vinculada a sus c\u00f3digos y facilitar su intercambio con socios comerciales.<\/li>\n<li><strong>Para supermercados y distribuidores:<\/strong> ayuda a verificar la identificaci\u00f3n de los art\u00edculos antes de incorporarlos a sus sistemas.<\/li>\n<li><strong>Para tiendas online:<\/strong> facilita la comparaci\u00f3n de los datos de un producto con los que ya existen en sus cat\u00e1logos.<\/li>\n<\/ul>\n<p>Esto no significa que la herramienta certifique la calidad o seguridad del producto. <strong>Su funci\u00f3n es verificar la identificaci\u00f3n y los datos disponibles en el sistema GS1.<\/strong><\/p>\n<h2>C\u00f3mo usar Verified by GS1 paso a paso<\/h2>\n<p>La consulta es sencilla y no requiere conocimientos t\u00e9cnicos.<\/p>\n<p>Desde la <a href=\"https:\/\/www.gs1.org.ar\/Site\/Servicios_Bootstrap5\/VerifiedGO.html\">herramienta de b\u00fasqueda de GS1 Argentina<\/a>, pod\u00e9s ingresar el n\u00famero de 13 d\u00edgitos que aparece debajo del c\u00f3digo de barras del producto.<\/p>\n<p>Despu\u00e9s, confirm\u00e1s la verificaci\u00f3n de seguridad y presion\u00e1s el bot\u00f3n de b\u00fasqueda.<\/p>\n<p>El sistema permite consultar la informaci\u00f3n proporcionada por la empresa titular del c\u00f3digo.<\/p>\n<p>Tambi\u00e9n existe una <a href=\"https:\/\/www.gs1.org\/services\/verified-by-gs1\">herramienta global de Verified by GS1<\/a>, que ofrece hasta 30 consultas gratuitas por d\u00eda.<\/p>\n<p><strong>Un detalle importante:<\/strong> si aparece la empresa responsable, pero no todos los datos del producto, eso no significa necesariamente que el c\u00f3digo sea inv\u00e1lido. Puede ocurrir que la informaci\u00f3n del art\u00edculo no est\u00e9 disponible o completa en la base de datos.<\/p>\n<h2>Mantener la informaci\u00f3n actualizada tambi\u00e9n es importante<\/h2>\n<p>Verificar un c\u00f3digo es una parte del proceso. La otra es asegurarse de que los datos que existen detr\u00e1s est\u00e9n correctos.<\/p>\n<p>En Argentina, las empresas con membres\u00eda activa de GS1 pueden gestionar la informaci\u00f3n de sus productos desde el portal del asociado.<\/p>\n<p>La carga puede realizarse individualmente, mediante un archivo Excel para varios productos o a trav\u00e9s de una conexi\u00f3n autom\u00e1tica entre sistemas, conocida como API.<\/p>\n<p>Esto permite mantener organizada la informaci\u00f3n y facilitar las consultas de fabricantes, supermercados y otros socios comerciales.<\/p>\n<h2>Un paso m\u00e1s para crecer con confianza<\/h2>\n<p>Un producto puede comenzar vendi\u00e9ndose en una feria, por redes sociales o en un peque\u00f1o comercio. Pero cuando llega el momento de ampliar la distribuci\u00f3n, <strong>contar con una identificaci\u00f3n oficial y verificable cobra todav\u00eda m\u00e1s importancia<\/strong>.<\/p>\n<p>Verified by GS1 permite comprobar qu\u00e9 empresa est\u00e1 detr\u00e1s de un c\u00f3digo y consultar informaci\u00f3n que puede ser utilizada por diferentes actores del mercado.<\/p>\n<p>Porque crecer no se trata solamente de llegar a m\u00e1s puntos de venta. Tambi\u00e9n implica lograr que cada producto pueda ser identificado correctamente, sin importar d\u00f3nde se comercialice.<\/p>\n<p>GS1 Argentina.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Antes de llevar tus productos a nuevos canales, es importante saber si sus c\u00f3digos est\u00e1n correctamente asignados. Conoc\u00e9 c\u00f3mo Verified by GS1 permite consultar esa informaci\u00f3n. Imagin\u00e1 que ten\u00e9s un&hellip; <\/p>\n","protected":false},"author":2,"featured_media":6572,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[693050626],"tags":[],"class_list":["post-6568","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-educacion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Verified by GS1: \u00bftu c\u00f3digo est\u00e1 bien asignado? - C\u00f3digo N \u2022 GS1<\/title>\n<meta name=\"description\" content=\"Conoc\u00e9 c\u00f3mo usar Verified by GS1 para consultar c\u00f3digos de barras, comprobar a qu\u00e9 empresa pertenecen y revisar los datos de tus productos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/codigon.gs1.org.ar\/index.php\/2026\/10\/27\/verified-by-gs1-verificar-codigos-barras\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Verified by GS1: \u00bftu c\u00f3digo est\u00e1 bien asignado? - C\u00f3digo N \u2022 GS1\" \/>\n<meta property=\"og:description\" content=\"Conoc\u00e9 c\u00f3mo usar Verified by GS1 para consultar c\u00f3digos de barras, comprobar a qu\u00e9 empresa pertenecen y revisar los datos de tus productos.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/codigon.gs1.org.ar\/index.php\/2026\/10\/27\/verified-by-gs1-verificar-codigos-barras\/\" \/>\n<meta property=\"og:site_name\" content=\"C\u00f3digo N \u2022 GS1\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-27T18:36:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-27T18:36:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/codigon.gs1.org.ar\/wp-content\/uploads\/2026\/10\/Infografia-de-identificacion-de-mermelada-de-fresa.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1488\" \/>\n\t<meta property=\"og:image:height\" content=\"1057\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"GS1 Argentina\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"GS1 Argentina\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/codigon.gs1.org.ar\\\/index.php\\\/2026\\\/10\\\/27\\\/verified-by-gs1-verificar-codigos-barras\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/codigon.gs1.org.ar\\\/index.php\\\/2026\\\/10\\\/27\\\/verified-by-gs1-verificar-codigos-barras\\\/\"},\"author\":{\"name\":\"GS1 Argentina\",\"@id\":\"https:\\\/\\\/codigon.gs1.org.ar\\\/#\\\/schema\\\/person\\\/e7fbae14eeca44ffe48eea621104dc9d\"},\"headline\":\"\u00bfDe qui\u00e9n es este c\u00f3digo de barras? 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