{"id":2784,"date":"2021-01-08T13:54:29","date_gmt":"2021-01-08T16:54:29","guid":{"rendered":"https:\/\/noticias.gs1.org.ar\/?p=2784"},"modified":"2021-01-08T13:54:29","modified_gmt":"2021-01-08T16:54:29","slug":"trend-research-2020-2021-navegar-por-la-proxima-normalidad","status":"publish","type":"post","link":"https:\/\/codigon.gs1.org.ar\/index.php\/2021\/01\/08\/trend-research-2020-2021-navegar-por-la-proxima-normalidad\/","title":{"rendered":"Trend research 2020-2021: navegar por la pr\u00f3xima normalidad"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"840\" height=\"472\" src=\"https:\/\/codigon.gs1.org.ar\/wp-content\/uploads\/2021\/01\/trend-researcg.jpg\" alt=\"\" class=\"wp-image-2785\" srcset=\"https:\/\/codigon.gs1.org.ar\/wp-content\/uploads\/2021\/01\/trend-researcg.jpg 840w, https:\/\/codigon.gs1.org.ar\/wp-content\/uploads\/2021\/01\/trend-researcg-300x169.jpg 300w, https:\/\/codigon.gs1.org.ar\/wp-content\/uploads\/2021\/01\/trend-researcg-768x432.jpg 768w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Durante 2020 el mundo experiment\u00f3 algo as\u00ed como varios a\u00f1os de transformaci\u00f3n digital en apenas los primeros tres meses de la pandemia mundial. Esto cre\u00f3 cambios de comportamiento masivos de adopci\u00f3n de la tecnolog\u00eda digital, que se espera persistan&nbsp; m\u00e1s all\u00e1 de la pandemia, como por ejemplo el acceso remoto a la atenci\u00f3n m\u00e9dica, las compras de CPG\/grocery on line y el trabajo a distancia. Tambi\u00e9n surgieron temas fundamentales para guiar a la industria hacia un futuro en el que la interrupci\u00f3n y el cambio pueden llegar a ser m\u00e1s frecuentes y m\u00e1s impactantes: resiliencia y flexibilidad, colaboraci\u00f3n y conectividad, innovaci\u00f3n y diversificaci\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En este contexto, Trend Research 2020-2021: Navegando por la Pr\u00f3xima Normalidad, analiza las principales tendencias de negocio y la habilitaci\u00f3n de tecnolog\u00edas en el contexto de las interrupciones del a\u00f1o pasado, y ofrece recomendaciones a la industria y a GS1 sobre c\u00f3mo navegar por la nueva realidad y el futuro. Las nuevas caracter\u00edsticas a\u00f1adidas a partir de la primera edici\u00f3n del informe se centran en las tendencias en el sector de la salud y en un \u00e1rea tecnol\u00f3gica de habilitaci\u00f3n que est\u00e1 surgiendo r\u00e1pidamente: credenciales verificables e identidad descentralizada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El documento Trend Research 2020-2021 integra los siguientes contenidos: Navegar por la Pr\u00f3xima Normalidad, Revisando las Principales Tendencias de Negocio, Tendencias de Negocio y la Cadena de Valor de GS1, Tecnolog\u00edas que Permiten las Tendencias de Negocio, Tendencias de Negocio y Facilitadores Tecnol\u00f3gicos Relevantes, Recomendaciones.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El equipo responsable de la investigaci\u00f3n se puso en contacto con las Organizaciones Miembro de GS1 y trabaj\u00f3 con el Consejo de Innovaci\u00f3n para confirmar la relevancia de las 7 tendencias empresariales y los 9 facilitadores tecnol\u00f3gicos que se destacaron en el informe de investigaci\u00f3n de tendencias 2018-2019. Al revisar estas tendencias y tecnolog\u00edas, el equipo destac\u00f3 nuevos avances y cambios en cada una de ellas e identific\u00f3 un nuevo facilitador tecnol\u00f3gico: Credenciales Verificables e Identidad Descentralizada. Adem\u00e1s, el equipo trabaj\u00f3 con el equipo l\u00edder de GS1 Healthcare y los Miembros Globales de GS1 Healthcare para aprender acerca de los desaf\u00edos y las tendencias que son exclusividad de la atenci\u00f3n m\u00e9dica. Finalmente los debates dieron lugar a tendencias y tecnolog\u00edas adicionales que GS1 observar\u00e1 en los pr\u00f3ximamente para evaluar las formas en que impactar\u00e1n en las industrias a las que GS1 dar\u00e1 servicio en el futuro.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para conocer el documento completo ingrese <a href=\"https:\/\/www.gs1.org\/docs\/innovation\/GS1-Trend-Research-2nd-edition-101320.pdf\" data-type=\"URL\" data-id=\"https:\/\/www.gs1.org\/docs\/innovation\/GS1-Trend-Research-2nd-edition-101320.pdf\">AQUI<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Durante 2020 el mundo experiment\u00f3 algo as\u00ed como varios a\u00f1os de transformaci\u00f3n digital en apenas los primeros tres meses de la pandemia mundial. Esto cre\u00f3 cambios de comportamiento masivos de&hellip; <\/p>\n","protected":false},"author":2,"featured_media":2785,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[6],"tags":[],"class_list":["post-2784","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estandares-gs1"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Trend research 2020-2021: navegar por la pr\u00f3xima normalidad - C\u00f3digo N \u2022 GS1<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/codigon.gs1.org.ar\/index.php\/2021\/01\/08\/trend-research-2020-2021-navegar-por-la-proxima-normalidad\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trend research 2020-2021: navegar por la pr\u00f3xima normalidad - C\u00f3digo N \u2022 GS1\" \/>\n<meta property=\"og:description\" content=\"Durante 2020 el mundo experiment\u00f3 algo as\u00ed como varios a\u00f1os de transformaci\u00f3n digital en apenas los primeros tres meses de la pandemia mundial. 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